TICKETNETWORK PRIVATE LABEL AGREEMENT
BY ACKNOWLEDGING “I AGREE”, CLIENT ACCEPTS AND AGREES TO THE TERMS AND CONDITIONS OF THIS AGREEMENT. IF YOU ARE ENTERING INTO THIS AGREEMENT ON BEHALF OF A COMPANY OR OTHER LEGAL ENTITY, YOU REPRESENT THAT YOU HAVE THE AUTHORITY TO BIND SUCH ENTITY. IF YOU DO NOT HAVE SUCH AUTHORITY, OR IF YOU DO NOT AGREE WITH THESE TERMS AND CONDITIONS, YOU MUST NOT ACCEPT THIS AGREEMENT AND MAY NOT PARTICIPATE IN THE PRIVATE LABEL PROGRAM.
This TicketNetwork Private Label Agreement (this “Agreement”), is by and between TicketNetwork, Inc. (“TicketNetwork” or “TN”) and you, or the individual, company or other entity that you represent (“Client”) (individually, each a “Party” and collectively, the “Parties”) is effective as of the date Client accepts this Agreement by acknowledging “I AGREE”.
WHEREAS, TicketNetwork is in the business of maintaining an event ticket exchange of tickets owned by third party sellers and suppliers (“TN Exchange”) and marketing the TN Exchange through third party private label Internet domains and websites (“Private Label Program”); and
WHEREAS, Client is a third party marketer who owns, controls and/or operates one or more Internet domains and websites (“Private Label Sites”) and wishes to participate in the Private Label Program;
NOW THEREFORE, in consideration of the mutual promises hereinafter set forth and for other good and valuable consideration, the receipt and sufficiency of which is hereby acknowledged, the Parties hereby agree as follows:
“Accepted Sale” means a ticket purchase placed by a Customer (defined below) and processed by the ticket seller as a completed transaction.
“Commission” means amount TN pays to Client for all Accepted Sales through the Private Label Site during the term of this Agreement.
“Content” means material on Client’s site and includes but is not limited to domain name, marketing and advertising content, but excludes content provided by TN or required by TN to be on Client’s site.
“Customer” means a visitor of the Private Label Site who completes a purchase of tickets listed through the TN Exchange.
“Fulfillment Method” means TN will facilitate and fulfill the Transactions on behalf of the ticket seller.
“List Price” means the price of a ticket presented to the Customer on a Private Label Site which may or may not include an additional Markup (defined below) applied to the Wholesale Ticket Price (defined below) by Client.
“Markup” means all price changes applied to the Wholesale Ticket Price by TN on behalf of Client. A Markup may include but not be limited to: a discount to the List Price of the ticket or a percentage added and included in the List Price of the ticket. This is separate and apart from the Service Fee (defined below).
“Service Fee” means an additional fee associated with the operation of the Private Label Site and other costs. The Service Fee is added by TN at the direction of Client to the ticket price, or included in the List Price, and will be shared with Client in the form of a Commission.
“TicketNetwork Direct Method” means Customers deal directly with the ticket seller for their Transactions.
“Transaction” means a ticket purchase in which a customer supplies valid payment information, whether accomplished by means of a telephone or cell phone call, the Internet, email, broadband, Internet II, wireless and handheld devices, cell phones browser or digital appliances or other digital interactive means, networks, devices or transmissions whether existing now or in the future.
“Wholesale Ticket Price” means the price for an individual ticket as listed by the ticket seller.
- Private Label Program Services
- License. TN hereby grants Client a non-exclusive, royalty free right and license to display the TN Exchange and to promote and market the TN Exchange subject to the terms of this Agreement.
- Site Customization and Technical Services. TN will assign Client a Private Label Program representative (“Business Development Manager”) to assist Client with hosted website setup and branding, which may include but not be limited to providing plug-ins or web services (“WebServices”) and connecting the Private Label Site to TN’s API feed.
III. Term and Termination
- Initial Term. The initial term of this Agreement (the “Term”) shall be for twelve (12) months.
- Renewal Terms. The Term shall automatically renew for subsequent twelve (12) month terms unless terminated as provided for within this section.
- Termination. Client may terminate this Agreement for cause by providing TN with thirty (30) days written notice. TN may terminate this Agreement for cause, with immediate effect. TN may terminate this Agreement for any reason, including convenience, with thirty (30) days written notice. If TN determines that Client has not complied with any requirement or restriction as stated in this Agreement, or that Client has otherwise violated this Agreement, TN may (in addition to any other rights or remedies available to TN) withhold any commissions payable to Client under this Agreement and suspend or terminate this Agreement.
- Suspension. TN may suspend Client’s participation in the Private Label Program if TN believes, in good faith, that Client may be violating any requirement or restriction stated in this Agreement until such time as Client remedies such violation.
- Deactivation. If Client is in good standing, Client may choose to deactivate its participation in the Private Label Program for a period of time. Client’s account shall remain deactivated until Client requests re-activation. All terms of the Agreement shall remain in effect during deactivation.
- Private Label Program Sales and Commission
- Private Label Site Sales. The Private Label Site shall display tickets that will be processed using the TicketNetwork Direct Method as well as tickets that will be processed using the Fulfillment Method.
- Pricing. The ticket seller sets the Wholesale Ticket Price; Client cannot adjust Wholesale Ticket Prices on the Private Label Site. However, Client may add a Markup and a Service Fee to tickets listed on the Private Label Site and processed under both the TicketNetwork Direct and Fulfillment Methods. Client must email their Business Development Manager requesting Markup and Service Fee changes. All requests must be in writing. Requests made by phone shall not be honored. The Markup rate must be at least equal to the level due to TN as specified in the chart below.
- Commission. Commission is subject to change based on promotions TN has running throughout the term of this Agreement. TN may change the Commission at any time.
Commission shall be credited to Client as follows in this example:
|Example – TicketNetwork Direct Method|
|Order Details:Wholesale Ticket Price: $100
-7% Markup on Private Label Site (“List Price”)
+25% on Service Fee
Customer Pays: $116.25
(i.e., $100 – $7 = $93 + 25% [$23.25] = $116.25)
Ticket seller will retain $100
TN Retain Amount: $3*
Client’s Commission $13.25
*In this example, the TN Retain Percentage is 3% of the Wholesale Ticket Price. This example is just for illustrative purposes and may not reflect Client’s actual Commission.
- Payment Date. For all Accepted Sales through the Private Label Site, Client shall be paid the Commission due on or around one (1) week after a remittance statement is received by Client for all orders processed and accepted during the preceding calendar month (“Client Revenue Share”) except if the total Client Revenue Share, which in some cases may be an aggregate of one or more sale methods, is less than fifty dollars ($50). In the event the total Client Revenue Share for any month is less than fifty dollars ($50), the Client Revenue Share for that month will be forfeited to TN.
- Wire Fee. Should Client request Client’s Commission be paid by international wire, Client is responsible for any and all fees relating to the international wire.
- Commission Disputes. If Client believes the Commission amount is incorrect, Client shall contact its Business Development Manager in writing within ninety (90) days of the Commission payment date, and TN and Client shall work in good faith toward investigating, and if appropriate, reconciling the Commission amount.
- Obligations and Rights of TN
- Web Access. TN shall provide Client access to TN’s WebAdmin portal, where Client can track all sales through the Private Label Site.
- Customer Information. TN shall have the sole right to use Private Label Site Customer information collected during a Transaction, including but not limited to, Customer names, personal information, email addresses and payment information. However, Client may collect Customer email addresses through methods outside of the Transaction, which may include but not be limited to the creation of user accounts or email marketing list sign-ups on the Private Label Site.
- Intellectual Property Rights. TN shall retain all right, title and interest in and to all patents, copyrights, inventions, trademarks, trade names, logos, service marks, domain names, content, information and all other materials created or derived by TN and provided to Client.
- Ethical Standards. TN will act fairly and honestly in all transactions with Client and with others and will maintain the high ethical standards of business conduct required by TN. TN also represents and warrants that it shall ensure that its employees and agents shall act in a competent and professional manner and in accordance with industry best standards in performing TN’s obligations under this Agreement
- Non-disparagement. TN agrees not to disparage Client to any third party. In this Agreement “Disparage” shall mean to make any negative statement or inference, whether written or oral, to a third party.
- Obligations and Rights of Client
- Client Warranties. Client hereby represents and warrants to TN that for the term of this Agreement:
- Client has all necessary rights, title to, power and authority to own, operate and use the Private Label Sites, including the relevant domain names;
- The Private Label Sites shall not (i) violate the CAN-SPAM Act, Canadian Anti-Spam Legislation, or other spamming regulations, public policy and morals, or (ii) contain any inappropriate, improper, misleading or unlawful content, reference, material, information, links or banners, defamatory statements, or elements which violate the privacy of third parties or are abusive, offensive or obscene;
- Client holds and has complied with all permits, licenses and other governmental authorizations necessary for conducting, carrying out and continuing its operations and business;
- Client is an independent contractor for all purposes, and will be responsible and liable for its own taxes, social contributions and all other tax related matters
- Client will act fairly and honestly in all transactions with TN and with others and will maintain the high ethical standards of business conduct required by TN. Discovery of events of a questionable, fraudulent or illegal nature conducted by Client shall result in immediate termination of this Agreement. Client also represents and warrants that it shall ensure that its employees and agents shall act in a competent and professional manner and in accordance with industry best standards in performing Client’s obligations under this Agreement; and
- Client agrees not to disparage TN to its Customers or any third party.
- Promoting the Private Label Site. Client agrees to use commercially reasonable efforts to (a) customize the Private Label Site in such a way as to generate and direct as much traffic as possible to the TN Exchange, and (b) promote and market the TN Exchange.
- Technical Qualifications. At all times during the existence of this Agreement, Client must be able to access the following resources to manage the Private Label Site: a computer with Windows Internet Explorer installed (version 9 or higher), as this is required to access the Sales reports made available to the Client. Client must also maintain an active email address and phone number that TN may use to contact Client.
- Logo and Featured Events. Client must adjust the Private Label Site to use Client’s logo; Client will have control over what events are featured on Private Label Site, based on the event listings found on the TN Exchange (“Featured Events” and “Top Ten Events”).
- Ownership of Domain Name. At all times during the Agreement and continuing upon termination, the ownership of the domain name Client owns and uses in conjunction with Private Label Program services shall remain with Client.
- Prohibitions on Content. Client shall not use offensive, indecent, unethical, misleading or illegal content in any area of the Private Label Site that Client controls and for which Client can add, edit, or provide content.
- Adherence to Private Label Guidelines and Three Strikes Policy; Forwarding Complaints. Client agrees to abide by the Private Label Guidelines and Three Strikes Policy as stated in Exhibit A, attached hereto and incorporated herein, and shall not engage in any of the prohibited activities listed in the Guidelines. Should Client be found to be engaging in such prohibited activities, TN shall take disciplinary action against Client as stated in the Private Label Guidelines. Client shall promptly forward any written or electronic complaints which allege that Client or anyone has violated the Private Label Three Strikes Policy. All complaints should be forwarded to email@example.com for investigation.
- Email Marketing. Client may collect Customer email addresses through methods outside of the Transaction, which may include email marketing list sign-ups on the Private Label Site. Client may conduct email marketing outside of the Transaction, which may include email marketing list sign-ups on the Private Label Site. Client may conduct email marketing once Client has compiled an email list of addresses based on five thousand (5,000) orders. Client may create and manage Client’s own program or use one of TN’s provided programs. If Client chooses to use its own program, Client must (a) seek written pre-approval of program with TN, (b) warrant that Client shall abide by all federal and state privacy laws, which shall include but not be limited to CAN-SPAM Act and Canadian Anti-Spam Legislation, and (c) provide TN with regular reports about email list data and the number of emails sent. If Client chooses to use one of TN’s provided programs, TN’s email marketing policies, attached as Exhibit B to this Agreement and incorporated herein, shall apply.
- Non-Solicitation. Client further agrees not to directly or indirectly induce, attempt to influence, advise or encourage any employee, customer or client of TN to terminate his or her relationship with TN.
- Change of Control. Client shall inform TN and get TN’s approval for any Change of Control. “Change of Control” means (a) a change in the beneficial owner, directly or indirectly, of 51% or more of the outstanding equity interests of Client’s business or (b) individuals who constitute the current directors cease for any reason to constitute at least a majority of the board of directors.
- Private Label Email Address. Client must maintain a current, valid email address to receive Private Label Program announcements. Failure to maintain a current, valid email address or requested removal from the Private Label mailing list shall constitute a material breach of this Agreement.
- Exclusivity. During the Term of this Agreement and for two (2) years after termination, Client and any officers, directors, shareholders of Client or any affiliate or subsidiary of Client (collectively “Client Parties”) agree not to directly or indirectly contact, solicit or enter into any contract or commitment with any direct or indirect competitor of TN (meaning any business that engages in the online ticket business such as: Vivid Seats, SeatGeek, StubHub, Ticketmaster, DTR Software (dba Autoprocessor), and any other existing or future similarly situated entity) for services similar to the Private Label Program for any company or website in which any of the Client Parties has, had, or will have an ownership interest in or from which any of the Client Parties received or could receive a financial benefit.
VII. Limitation of Liability
WITH REGARD TO THE PRODUCTS AND SERVICES OFFERED UNDER THE PRIVATE LABEL PROGRAM, THE PRODUCTS AND SERVICES ARE OFFERED “AS-IS” TN DOES NOT MAKE, AND CLIENT HEREBY EXPRESSLY WAIVES, ALL WARRANTIES EXPRESS OR IMPLIED. EXPRESSLY EXCLUDED ARE ALL WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR PURPOSE. TN SHALL HAVE NO LIABILITY WITH RESPECT TO ITS OBLIGATIONS UNDER THIS AGREEMENT OR OTHERWISE FOR CONSEQUENTIAL, EXEMPLARY, INCIDENTAL, OR PUNITIVE DAMAGES EVEN IF IT HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. ANY LOSSES OR DAMAGES TO CLIENT AS A RESULT OF TN’S PERFORMANCE UNDER THIS AGREEMENT SHALL BE LIMITED TO THE LESSER OF (1) ACTUAL DAMAGES SUSTAINED OR (2) $10,000.
Each Party agrees to preserve, and ensure its directors, officers, employees, agents or representatives preserve, the confidentiality of all the terms of this Agreement and any information of a confidential and proprietary nature that the Party or its directors, officers, employees, agents or representatives (the “Receiving Party”) receives, directly or indirectly, from the other Party (the “Disclosing Party”) or its directors, officers, employees, agents or representatives in the performance of or in connection with this Agreement (collectively, the “Confidential Information.”) “Confidential Information” shall mean all trade secrets, proprietary data and other information (whether written or oral) relating directly or indirectly to the Disclosing Party’s business, including without limitation management, business operations and marketing information; economic studies and methods; proprietary forms; financial, tax and accounting information; business plans, policies and procedures; all information about its employees, contractors, and third-party clients; and any information which the Receiving Party is obligated to treat as confidential, whether or not such information is disclosed pursuant to this Agreement. The Receiving Party will: (A) limit disclosure of any Confidential Information to its directors, officers, employees, agents or representatives who have a need to know such Confidential Information in connection with this Agreement, and only for that purpose; (B) advise its directors, officers, employees, agents or representatives of the proprietary nature of the Confidential Information and of the obligations set forth in this Agreement and require such directors, officers, employees, agents or representatives to keep the Confidential Information confidential; (C) shall keep all Confidential Information strictly confidential by using a reasonable degree of care, but not less than the degree of care used by it in safeguarding its own confidential information; and (D) not disclose any Confidential Information received by it to any third parties (except as otherwise provided for herein). The Receiving Party shall be responsible for any breach of this Agreement by any of its respective directors, officers, employees, agents or representatives. Confidential Information shall not include any information which (a) is or becomes known or available to the public and did not become so known or available through the breach of this Agreement by either Party, (b) was lawfully in the possession of the receiving party before the information was disclosed to it by the disclosing party, (c) is developed by the receiving party independently of the information disclosed by the disclosing party, or (d) is not confidential as agreed to in writing by both Parties.
The Parties acknowledge that this section is an essential provision of this Agreement and that neither Party would have entered into this Agreement without its inclusion. The Parties agree that such section is reasonable and appropriate in all respects and that, in the event of its violation or attempted violation, the Disclosing Party will suffer irreparable harm and its remedies at law will be inadequate. In the event of any such violation or attempted violation, the Disclosing Party shall be entitled to a temporary restraining order, temporary and permanent injunctions, specific performance, and any other available equitable relief, without any showing of irreparable harm or damage or the posting of any bond or other security. All rights and remedies of the Disclosing Party under this Agreement are cumulative and in addition to all other rights and remedies to which the Disclosing Party may be entitled from time to time, whether under another agreement, at law or in equity.
- Client agrees to indemnify, defend and forever hold TN (and its parents, affiliates, subsidiaries or entities under common ownership or control) and all of its respective present and former officers, members, shareholders, directors, employees, representatives, attorneys, insurers and agents, and their successors, heirs and assigns (each, in such capacity, an “Indemnified Party” and, collectively, the “Indemnified Parties”), harmless from and against any and all third-party losses, liabilities, claims, costs, damages and expenses (including, without limitation, fines, forfeitures, reasonable outside attorneys’ fees, disbursements and administrative or court costs) arising directly or indirectly out of or relating to (a) a breach by Client of this Agreement or of any representation, warranty, covenant or agreement contained herein or (b) any Content on the Client’s site, which results in any claim of trademark or copyright infringement, libel, defamation, breach of confidentiality, false or deceptive advertising or sales practices, deceptive use of URL names, cybersquatting/domain name issues, consumer fraud, injury, damage or harm of any kind to any person or entity, (c) in the case of email marketing using Client’s own program as provided for under Section VI.I, a third-party claim of data security breach or (d) use of the services. Should any of the above-named claims be brought against TN, TN (i) shall promptly notify Client of any matters in respect to which the indemnity may apply and of which TN has knowledge; (ii) gives Client the right to control the defense and all negotiations relative to the settlement of any such claim; and (iii) shall cooperate with Client, at Client’s cost and expense in the defense or settlement thereof. TN shall have the right to take over the defense, and in such case, TN’s costs shall be borne by TN.
TN agrees to indemnify, defend and forever hold Client (and its parents, affiliates, subsidiaries or entities under common ownership or control) and all of its respective present and former officers, members, shareholders, directors, employees, representatives, attorneys, insurers and agents, and their successors, heirs and assigns (each, in such capacity, an “Indemnified Party” and, collectively, the “Indemnified Parties”), harmless from and against any and all third-party losses, liabilities, claims, costs, damages and expenses (including, without limitation, fines, forfeitures, reasonable outside attorneys’ fees, disbursements and administrative or court costs) arising directly or indirectly out of or relating to a breach by TN of this Agreement or of any representation, warranty, covenant or agreement contained herein. Should any above-named claim be brought against Client, Client (i) shall promptly notify TN of any matters in respect to which the indemnity may apply and of which Client has knowledge; (ii) gives TN the right to control the defense and all negotiations relative to the settlement of any such claim; and (iii) shall cooperate with TN, at TN’s cost and expense in the defense or settlement thereof. Client shall have the right to take over the defense, and in such case, Client’s costs shall be borne by Client.
The provisions of Sections V.D, VIII, IX, X and XI shall survive the termination of this Agreement for any reason.
- General Provisions
- Relationship between Parties. The Parties to this Agreement are independent contractors. Neither this Agreement nor the cooperation of the Parties contemplated under this Agreement shall be deemed or construed to create any partnership, join venture, employment or agency relationship between TN and Client. Neither Party shall in any manner misrepresent or embellish the relationship between the Parties. Outside of the scope of this Agreement, Client shall not otherwise engage in any promotions which name TN or imply any relationship or affiliation between the Parties including, but not limited to, press releases, marketing materials, offline print advertising or marketing campaigns, media kits, screen shots, graphics altered for co-branding or any other format or media.
- Compliance with Laws. Each Party shall comply with the provisions of all federal, state and local laws and regulations in its performance of this Agreement, including, without limitation, all applicable import/export laws and regulations.
- Conflict of Terms. The terms of this Agreement shall control over any conflicting terms in any referenced document or other written documentation provided by either Party.
- Modifications. This Agreement may not be modified by either Party at any time without the written consent of both Parties except in the event of a federal or state regulatory action which requires modification of this Agreement in order to comply with such action.
- Governing Law. This Agreement and performance hereunder shall be governed by the laws of the State of Connecticut without giving effect to any choice of law rule that would cause the application of the laws of any jurisdiction other than the internal laws of the State of Connecticut to the rights and duties of the Parties.
- Dispute Resolution; Arbitration. Except for disputes related to payment obligations and intellectual property claims, which shall be submitted to and resolved exclusively by the United States District Court for the District of Connecticut, the Parties consent to the following dispute resolution process: the parties will first make a good faith attempt to resolve the dispute through negotiations between a director, officer or other designated representative of each party with the authority to settle the dispute. If the dispute cannot be settled by such negotiations within fourteen (14) days from the date on which the allegedly aggrieved party notified the other party of the dispute, the allegedly aggrieved Party shall submit the dispute for binding arbitration in Hartford County, Connecticut. Binding arbitration shall be administered in accordance with the mediation and arbitration rules of the American Arbitration Association (“AAA”). The Parties shall both participate in the selection of the sole arbitrator; provided, however, that if the Parties are unable to agree upon an arbitrator within fifteen (15) days after either Party has notified the other of an unreconciled dispute then the arbitrator will be appointed by the AAA. Any award issued through the arbitration is enforceable in any court of competent jurisdiction. The prevailing Party in such proceeding shall be entitled to receive its reasonable attorneys’ fees, expert witness fees and out-of-pocket costs incurred in connection with such proceeding, in addition to any other relief to which it may be entitled.
Provided this Agreement has neither expired nor been terminated while a dispute is pending resolution, performance of this Agreement shall continue. No payment due or payable shall be withheld due to any pending dispute resolution except to the extent that such payment is the subject of such pending dispute.
- Severability. If any provision or portion of this Agreement shall be deemed unenforceable or invalid for any reason, the Agreement shall be deemed amended to exclude any such provision or portion, and the remainder of this Agreement shall remain in full force and effect.
- Waiver. No term or condition of this Agreement shall be deemed waived, and no breach shall be deemed excused, unless such waiver or excuse is in writing and is executed by the Party against whom such waiver or excuse is claimed.
- Entire Agreement. This Agreement sets forth the entire agreement and understanding of the Parties relating to the subject matter herein and merges all prior discussions between them.
- Notices. All notices and other communications to TicketNetwork hereunder shall be deemed effective when delivered by overnight courier, to TicketNetwork, Inc. at 75 Gerber Road, E., Suite 100, South Windsor, CT 06074, With a mandatory carbon copy to: firstname.lastname@example.org which copy shall NOT of itself constitute notice All notices and other communications to Client hereunder shall be deemed effective when delivered by email to Client at the current email address Client provided to TicketNetwork in order to receive Private Label Program announcements in accordance with Section VI (L).
- Force Majeure. Any delay or failure in the performance by either Party hereunder shall be excused if and to the extent caused by the occurrence of Force Majeure. For purposes of this Agreement, Force Majeure shall mean a cause or event that is not reasonably foreseeable or otherwise caused by or under the control of the Party claiming Force Majeure, including acts of God, fires, floods, explosions, riots, wars, hurricane, sabotage terrorism, vandalism, accident, restraint of government, governmental acts, injunctions, labor strikes, and other like events that are beyond the reasonable anticipation and control of the Party affected thereby, despite such Party’s reasonable efforts to prevent, avoid, delay, or mitigate the effect of such acts, events or occurrences, and which events or the effects thereof are not attributable to a Party’s failure to perform its obligations under this Agreement.
- Assignment. Neither party may assign this Agreement, without consent of the other party, except in connection with a merger, acquisition, corporate reorganization, or sale of all or substantially all of its assets not involving a direct competitor of the other party. Any attempt by a party to affect an assignment in breach of this Section shall be void. Subject to the foregoing, this Agreement shall bind and inure to the benefit of the parties, their respective successors and permitted assigns.
TicketNetwork Private Label Policies and Guidelines
Each Client of the TicketNetwork Private Label Program is required to adhere to the following policies and guidelines, so please read them carefully. TicketNetwork reserves the right to take disciplinary action set forth in the Policy Violations and Enforcement/ Disciplinary Action Section against any Client who fails to comply with these policies and guidelines. If Client’s TicketNetwork Private Label Agreement is terminated, Client is no longer be eligible to participate in the Private Label Program.
- Content Guidelines, Spyware, Spamming, Redirecting and Search Engine Marketing
- Content Guidelines
Client is encouraged to be creative in designing the layout and content of their Private Label website and to focus on their areas of interest, whether sports, theatre, concerts, or other types of events.
However, Client shall not use offensive, indecent, or illegal content for the Private Label website whether the website is hosted by TicketNetwork or an external company. Examples of such content include the following:
- Pornography, adult or mature content
- Violent content
- Content related to racial intolerance or advocacy against any individual, group or organization
- Excessive profanity
- Hacking/cracking content
- Illicit drugs and drug paraphernalia content
- Any other content that is illegal, promotes illegal activity or infringes on the legal rights of others
- Malware and Parasitic Software
Client shall not design or utilize any malware, malware includes, but isn’t limited to, spyware, viruses, worms, Trojan horses.or any parasitic software, nor enter into a relationship with any provider of malware or parasitic software (as judged by any interference with the operation by design of TicketNetwork).
Client shall refrain from spamming customers or using email marketing to market to Private Label Site visitors unless such marketing complies with the provisions of all U.S. and international anti-spam and privacy laws, including but not limited to the Controlling the Assault of Non-Solicited Pornography and Marketing (CAN-SPAM) Act, Canadian Anti-Spam Laws, and Federal Trade Commission guidelines and regulations on information privacy. If TicketNetwork becomes aware that Client is not compliance with this provision Client shall be subject to disciplinary actions as stated below.
Client shall not redirect their URL to any TicketNetwork site. Failure to comply with this provision will result in disciplinary action as set forth in the Policy Violations and Enforcement/ Disciplinary Action section.
- Search Engine Marketing (Pay-Per-Click)
If Client uses Search Engine Marketing or Pay-Per-Click as part of Client’s marketing efforts, Client may not purchase, use or bid for placement on any of the keywords listed below, keywords followed by an asterisk “*” are registered trademarks of TicketNetwork (“Marks”):
- Flex Tickets*
- Ticket Summit*
- Super Ticket Laden
- Shang Shang Piao
- Ticketboard Pro
- Point-of-Sale Software
- any variations of the words or URLs or misspellings of the Keywords or Marks.
In addition, Client may not purchase, use or bid for placement on keywords related to any TicketNetwork affiliate’s site including any other Client or any ticket broker.
- Third Party Intellectual Property
- Use of Copyrighted or Other Protected Material
Client must not violate any copyrights or intellectual property rights of third parties through the unauthorized use of corporate logos, trademarks, licensed, registered or copyrighted material including images or photos or content. Client may not take or copy content, advertising, images, designs/look and feel, or programming code from any TicketNetwork site or affiliated site including any other Client or any ticketbroker.
- Digital Millennium Copyright Act (DMCA) Notices Policy
TicketNetwork has implemented specific guidelines for handling DMCA trademark and copyright infringement claims.
Upon receipt of a letter or other type of communication from a third party alleging trademark or copyright infringement on Client’s site, TicketNetwork shall do the following:
- A TicketNetwork Private Label Business Development Manager will forward said letter or communication to Client upon receipt by TicketNetwork.
- TicketNetwork will examine Client’s site within 72 hours of forwarding the third party communication in order to confirm the removal of any infringing content.
Should the infringing content not be removed within 72 hours of Client’s receipt of the forwarded third-party communication, Client may be subject to disciplinary action set forth in Section III.
III. Policy Violations and Enforcement
- Violations of Section I
TicketNetwork reserves the right to take disciplinary action against any Client found to be in violation of the TicketNetwork Private Label Policies and Guidelines. Disciplinary action can include but is not limited to: suspension of Client’s sites or termination from the Private Label program.
- Violations of Section II
- Infringing Use of Copyrighted or Other Protected Material
If Client commits an egregious act of copyright, trademark or other intellectual property infringement as determined by TicketNetwork in its sole discretion, TicketNetwork reserves the right to immediately terminate Client’s account from the Private Label Program.
- Violations of DMCA Notices Policy
If Client fails to comply with the provisions of Section I, TicketNetwork may
take disciplinary action against said Client. Disciplinary action may include the following:
- formal reprimand for a first offense,
- suspension of site for a second offense, and
- termination of site’s participation in TicketNetwork Private Label for a third offense.
III. Private Label Three Strikes Policy
- Three Strikes Policy Prohibited Behavior
TicketNetwork has identified certain prohibited behavior that Client shall not undertake through the Private Label Program. If Client engages in any of the prohibited behavior Client shall be subject to the Private Label Three Strikes Policy set forth in this section. Prohibited behavior includes the following:
- Use of the word “official” in search engine advertisements, actual or display URLs, websites, webpages, or any other forms of advertising.
Example: Cannot say “official seller” unless you ARE the official seller
- Use of the name of any venue, stadium, arena, theater, performing arts center, center, event, tour, performer, or sports team in URLS in search engine advertisements EXCEPT
- Name may appear after the top-level domain
- If the ad clearly indicates the site is a ticket reseller and not affiliated with the venue or entity, the name may appear anywhere in the URL, including the sub domain and the domain name
Example: newyorkyankeesticketsforyou.com – Secure Resale Marketplace!
- Use of the name of any venue, stadium, arena, theater, performing arts center, center, event, tour, performer, or sports team in search engine advertisements, websites, webpages, or any other content which would lead a reasonable consumer to believe that the webpage or website is owned or maintained by a venue, primary seller, or original ticket issuer. Client can be creative and use descriptors, brand names, business names, content of the offer or other distinguishing factors to put the consumer on notice that the site is a ticket reseller – Client should look at the totality of the advertisement or webpage.
Example: BeyonceOnTourTickets.com – great prices on the secondary market!
- Use of photos, images, depictions or illustrations of venues, stadiums, arenas, theaters, performing arts centers, centers, events, tours, performers, or sports teams in a way that makes it seem like Client’s webpage is the event’s primary page. This does not prevent Client from using names, terms, depictions, etc. to describe the location, give directions to the venue, talk about the event, or describe the tickets being listed.
- Removal of the disclosure on the ticket listing pages and checkout pages which states: We are a resale marketplace, not the ticket seller. Prices are set by third-party sellers and may be above face value. Client must at all times use the correct maps provided by TicketNetwork.
- Use of search engine advertising for a niche site, unless the website’s initial landing page advertisement clearly and conspicuously makes the disclosure that
- the site is a resale marketplace, not the ticket seller, and
- prices may be above face value.
- Violations of the Private Label Three Strikes Policy
1st Violation – For a first violation, Client’s access to inventory on the site about which a prohibited behavior complaint is received shall be disabled until Client has certified that corrective actions have been taken on that site and any other of Client’s sites that contain the same violation stated in the complaint.
2nd Violation – For a second violation, Client’s access to inventory on the site in question shall be disabled until corrective action has been taken and for additional 2 weeks. Should Client fail to take corrective action within 7 business days of receiving notice of a complaint, access to inventory on all of Client’s sites shall be disabled until corrective action has been taken, and for an additional 2 weeks.
3rd Violation – For a third violation, Client shall be immediately terminated from the Private Label Program.
- Changes to these Policies and Guidelines
Please note that these policies and guidelines may change from time to time. TicketNetwork will post any changes on the WebAdmin page and, if the changes are significant, we will provide a more prominent notice (and for certain services, we will provide email notification of changes). It is Client’s responsibility to ensure the email address Client’s Business Development Manager has on file for Client is accurate and up to date.
If Client has any additional questions or concerns about these policies, Client should feel free to contact Client’s Business Development Manager.
Private Label Email Marketing
Traditional Email Marketing Program Terms
- Client will be charged 01/100 Dollars ($0.01) per email sent to past Customers who have purchased from the Private Label Site.
- To be eligible for the Traditional Email Marketing program Client must request this option and Client must have sent 5000 unique emails on the Private Label Site.
- Client will not be charged any fees for the first three weeks it in the program so that their email list can be managed and scrubbed of all bounce-backs and unsubscribes.
- Client will be provided a report of email tracking and the cost of sent emails.
- Client will be charged monthly at the time of the regular remittance statement.
- TN does not guarantee that any email sent will result in the recipient going to the website and making a purchase resulting in Client earning a commission (a “Conversion.”).
- For every Conversion made as a result of the remarketing emails sent by TN, three percent (3%) of each resulting order will be retained by TN.
- TN will send emails once per week.
- Pre-event emails are included and sent for FREE.
Revenue Share Email Marketing Program
- Client will not be charged a fee for the sending of each email.
- For every Conversion made as a result of remarketing emails sent under the Beta Email Marketing Program, twelve percent (12%) of each resulting order is retained by TN instead of the three percent (3%) retained under the Traditional Email Marketing Program.
- Any Markup or Service Fee (dependent on Client’s current Markup or Service Fee) above the twelve percent (12%) will be retained by Client.
- TN will inform Client of Client’s retained amount due to Beta Email Marketing at the time of the regular remittance statement.
- Client may request a report of email tracking.
- Conversions are not guaranteed.
- Email frequency will be determined by TN.
- Pre-event emails are included and sent for FREE.
BY CLICKING “I AGREE” BELOW YOU ACKNOWLEDGE THAT YOU HAVE READ, UNDERSTAND, AND AGREE TO BE BOUND BY THE TERMS ABOVE IF YOU DO NOT AGREE DO NOT CLICK “I AGREE”.